Plus500 plc (LON:PLUS), a global multi-asset fintech group operating proprietary technology-based trading platforms, has announce its entry into the US retail prediction markets segment through the launch of event-based contracts on its US B2C trading platform. This new offering includes products from Kalshi Exchange, the first regulated event-based contracts exchange in the United States.
Prediction markets are attracting increasing interest from both retail and institutional participants alike, reflecting their growing relevance as a transparent and fully regulated way to express views on real-world outcomes. The launch of prediction markets on Plus500’s US B2C platform, ‘Plus500 Futures’, marks a pivotal moment for the Group as it expands into a rapidly developing segment within the global trading landscape.
Plus500’s proprietary technology, suite of clearing memberships and established risk-management infrastructure provide a scalable foundation to support broader participation and growth in prediction markets for B2C customers. Furthermore, the Group’s established infrastructure, including clearing, technology and risk-management capabilities, also supports future opportunities with additional B2B partners within a robust regulatory framework.
Expanding Plus500’s futures trading platform into prediction markets provides exciting structural growth opportunities
The introduction of prediction markets aligns with Plus500’s continued focus on technological innovation, customer-centric approach and product development. Leveraging the Group’s proprietary technology, established clearing capabilities and advanced risk-management infrastructure, the new offering provides US retail customers with a transparent and accessible way to engage in event-based trading.
Through this new offering, Plus500’s B2C customers in the US can now access a broad range of regulated prediction markets covering economic indicators, financial events, geopolitical developments and other measurable real-world outcomes. The offering is being delivered via Kalshi and cleared directly by the Group, utilising its full clearing membership with Kalshi Klear LLC. This launch represents an exciting expansion into a new and increasingly relevant segment of the global trading landscape, supported by a strong regulatory framework through collaboration with Kalshi, a CFTC-regulated exchange.
Well positioned to capture the evolving B2B and B2C prediction markets opportunity
Plus500 announced its first expansion into the prediction markets space in December 2025, when it was appointed as the clearing partner for the CME Group and FanDuel’s new event-based contracts platform, known as ‘FanDuel Prediction Markets’. This arrangement was a significant validation of Plus500’s ability to provide robust and trusted institutional market infrastructure and highlighted its ability to partner quickly and efficiently with new market participants.
Going forwards, Plus500’s scalable institutional infrastructure will support broader participation across the prediction markets ecosystem. Through the combination of B2C customer innovation and established B2B expertise, the Group is well positioned to participate in future developments in this fast-growing segment within a disciplined and regulated framework.
