Direct Line Insurance Group plc is a UK-based insurance company that offers a range of insurance products and services. Founded in 1985, the company has grown to become one of the largest insurers in the UK, with over 10 million customers. Direct Line offers insurance for cars, homes, pets, travel, and more, and is known for its straightforward approach to insurance. The company prides itself on providing excellent customer service and has won numerous awards for its efforts in this area. Direct Line is listed on the London Stock Exchange and is a constituent of the FTSE 100 index.