Boku Inc (LON:BOKU) CEO Jon Prideaux talks to DirectorsTalk about the successful IPO via the London AIM Market. Jon provides us with some company background, explains what the company does, how it derives its revenues, why it chose the London AIM market, how the company compares to rival Bango and how Jon views the coming months for the company.
The placing raised £45 million and consisted of (i) a placing of 25,423,728 milion new Common Shares, to raise gross proceeds of £15 million for the Company; and (ii) the placing of 50,847,458 million existing Common Shares, to raise gross proceeds of £30 million for selling shareholders, all at a placing price of 59 pence per share (“Placing Price”).
Incorporated in 2008, Boku Inc is the leading independent direct carrier billing company in the world. The company’s technology enables mobile phone users, of which there are more than five billion worldwide, to buy goods and services and charge them to their mobile phone bill or pre-pay balance.
It’s platform connects its customers, including Apple, Google, Facebook, Microsoft, Spotify and Sony, with billing, identity and sales systems of mobile network operators. The Group’s technology makes a consumer’s mobile phone number a convenient and secure payment method, providing an alternative to credit and debit cards. By using Boku, merchants take people with mobile phones and make them paying users.