CentralNic Group acquired NameAction in an asset deal for c.$1 million cash from NameAction Inc.

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CentralNic Group plc (LON:CNIC), the global internet company that derives revenue from the sales of online presence and marketing services, has announced that it has acquired the domain name and brand protection business trading as NameAction in an asset deal for a consideration of c.$1 million in cash from NameAction Inc.

The NameAction business is expected to contribute c.$2 million in annual recurring revenues and c.$0.2 million in Adjusted EBITDA to the Online Presence segment from 2022.

Ben Crawford, CEO of CentralNic Group, said “While this acquisition is relatively small, it will be immediately earnings accretive and of strategic importance. NameAction is one of the best-known brands in the Latin American domain name industry, and their experienced staff represent an ideal team of experts to form a base for CentralNic’s expansion in the region, across our many products and channels.”

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