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Warpaint London

INTERVIEW: Warpaint London Deliver another set of strong results

Warpaint London Plc (LON:W7L) Joint CEO’s Eoin Macleod and Samuel Bazini and CFO Neil Rodol join DirectorsTalk to discuss another set of strong final results for the year ended 31 Dec 2017. Neil talks us through the highlights for the period, Sam explains how Retra Holdings has added to the business and Eoin explains what has been driving the growth and more importantly if it can be maintained.

Warpaint London Plc is a colour cosmetics business, based in Iver, Buckinghamshire. It is made up of two divisions: close-out and own-brand.  The second and larger own-brand division consists primarily of the Group’s flagship brand, W7 – an extremely creative, design-focused cosmetic brand proposition with a focus on the 16-30 age range, delivering high-quality cosmetics at affordable prices. The W7 brand has grown organically since its inception in 2002 and now contains over 700 items which are sold into high street retailers and independent beauty shops across the UK, Europe, Australia and the US. In 2017, W7 was supplied in more than 60 countries.

In 2017 Warpaint completed the acquisition of Retra Holdings Limited, a UK colour cosmetics business with a significant focus on the gifting market, principally for high street retailers and supermarkets including Boots, Superdrug and Asda. Retra owns three major brands: Technic, Body Collection and Man’stuff, in addition to supplying white label cosmetics produced for several major high street retailers including Asda and Matalan.