Cerillion plc (LON:CER), the billing, charging and customer relationship management software solutions provider, has announced that it has introduced Generative AI into the latest release of its flagship product suite, Cerillion 23.2. This new release incorporates GenAI that specifically enables communications services providers to build and launch new products and packages into the market with unprecedented speed and ease, thereby potentially radically transforming the product lifecycle for CSPs.
The new release of Cerillion’s pre-integrated BSS/OSS1 suite enables CSP product managers to use natural language voice and text instructions to describe the offerings they want to create, with GenAI constructing the corresponding product catalogue configuration in a matter of seconds, ready for validation and launch. Cerillion’s single product model, and policy of configuration rather than customisation, already gives CSP’s technical teams considerable flexibility. The integration of GenAI now enables non-technical teams to participate more easily in the creation of new products, whilst also retaining the business controls needed for data integrity and revenue assurance.
Other highlights of Cerillion 23.2 include a new, upgraded sales engine, which provides a fully configurable workflow using an API-first architecture that offers the same flexibility across all sales channels, from call centres and dealers to self-service and apps. Improved CRM Plus dashboards have been introduced, which enable easy integration of data from third party systems. Innovations have also been made to the end-customer experience through Cerillion’s Mobile App, enabling unused data or excess credit to be shared between users, and Cerillion has continued to extend the certification of its TM Forum Open APIs.
Louis Hall, CEO of Cerillion plc, commented:
“The launch of Cerillion 23.2, the latest version of our flagship software suite, changes the face of business support and operations support systems, with its new Generative AI capability that enables our customers to create, for the first time, new products and packages through natural language instructions. This exciting development means that new products and packages can be launched with unprecedented speed. It also enables our customers’ non-technical teams to participate much more easily in building new offerings. We are delighted with this latest release of our product suite, which pushes the boundaries for the next generation of digital telcos.”
1 BSS/OSS; in telecommunications, this refers respectively to business support systems and operations support systems.
