# Zoetic International Q&A: Negotiating more distribution contracts (LON:ZOE)

- Link: https://www.directorstalkinterviews.com/zoetic-international-qa-negotiating-more-distribution-contracts-lonzoe/412823692
- Published: 2020-05-21T11:56:28+01:00
- Author: Amilia Stone

**Zoetic International plc (LON:ZOE**) Co-Chief Executive Officer Trevor Taylor 
caught up with DirectorsTalk for an exclusive interview to discuss his & Antonio
Russo’s background, the current focus for the business and the impact of COVID-19.

**Q1: You’ve recently been appointed as co-CEO of Zoetic International, can you 
let us know a little bit about your background and that of Antonio?**

**A1**: We were just recently appointed Co-CEO’s, our background is quite heavily
in the cannabis space.

My business partner, Antonio Russo, about 10 years ago was part of one of the first
cannabis licenses in the world that was issued here in Colorado, some people don’t
know this but Colorado is kind of like the ‘Silicon Valley’ if you will of cannabis.
Most of the legalisation started here in both him and in Colorado and from Colorado
started branching outwards and took off in other places.

So, we’re very fortunate that Antonio was involved in that early on, he was part
of a group called MIG which was one of the first, and still the oldest, organisations
in the cannabis space and they were very influential in getting that movement to
take place here and when onto later legalise recreational use as well. His experience
and having over a decade in the space has been instrumental, he was very instrumental
in building some pretty significant brands through his time in the cannabis space
here.

I came on a little bit later in the picture, I’ve only been doing this for the last
5 years in cannabis. Antonio and I were partnered on a business together where we
built up, and later became, the number one selling organic pre-rolled brand here
in in Colorado and then we took that expertise and all that we learned through those
processes and are now applying it to Zoetic.

**Q2: The trading update that you’ve issued points to positive progress being made
despite the Covid-19 environment. Can you explain to us where the current focus 
is now and what you are looking to achieve both in short term and long term?**

**A2**: Obviously, the COVID-19 thing is affecting everybody, it’s affecting traffic
flow to stores and so, instead of stressing about that and worrying where that’s
at, we’re just continuing forward in picking up more distribution contracts and 
in the process of negotiating through a couple of those, both here in the US and
internationally.

So, our focus is to basically continue forward and have as much market penetration
lined up as we can as we start coming out of this COVID-19 process. At the same 
time, in order to do that, we’ve got to be really mindful of cost and so we’re continuing
to reduce any of our non-essential costs specifically in the oil and gas side, we’re
reducing costs drastically there and just being very mindful.

Nobody really knows how long this is going to last and we’ve taken the approach 
that we’re going to be cautious, we going to curtail spending but simultaneously,
we’re going to continue to move forward with lining up more distribution contracts.

**Q3: Everyone’s focus is obviously on the impact of Covid-19 at the moment, can
you provide some more detail on the specific impact it is having on Zoetic International
and how you are dealing with this?**

**A3**: The biggest impact it has is just slowing down foot traffic in convenience
stores here in the US on our Chill brand so that’s obviously disappointing because
if people aren’t out going to the convenience stores, they’re not going to be seeing
our product, we’ve come to grips with that. The same effect is happening in the 
UK on our Zoetic brand, we’re seeing obviously lower sales numbers from that side
as well.

All the indicators outside of that are very positive, we were just nominated to 
possible win an award with Top Santé Skincare and so, things like that continue 
to happen that give us great hope.

The products are really good, there’s a lot of demand for them, the retailers are
very intrigued with what we’re doing, it’s just a matter of getting past the COVID-
19. As that moves away, we should start to see our sales increase and we’ll be in
a good place to take advantage of everything that moves forward.

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