# Roku, Inc. – Consensus ‘buy’ rating and 3.9% Upside Potential

- Link: https://www.directorstalkinterviews.com/roku-inc-consensus-buy-rating-and-3-9-upside-potential/4121183873
- Published: 2025-01-17T15:18:56+00:00
- Author: Charlotte Edwards

**Roku, Inc.** with ticker code (ROKU) now have 25 market analysts covering the 
stock. The analyst consensus now points to a rating of ‘buy’. The range between 
the high target price and low target price is between $100.00 and $50.00 and has
a mean target at $79.55. Now with the previous closing price of $76.53 this would
indicate that there is a potential upside of 3.9%. The day 50 moving average is 
$76.22 and the 200 moving average now moves to $66.78. The market cap for the company
is 10.91B. The stock price is currently at: $75.16 USD

 The potential market cap would be $11,343,353,041 based on the market consensus.

The company is not paying dividends at this time.

Other points of data to note are a P/E ratio of -, revenue per share of $27.06 and
a -3.1% return on assets.

Roku, Inc. is a television (TV) streaming platform in the United States, Mexico 
and Canada. The Company is engaged in the sale of digital advertising and related
services, including demand-side platform and content distribution services such 
as subscription and transaction revenue shares, media and entertainment promotional
spending, the sale of premium subscriptions, and the sale of branded channel buttons
on remote controls. It has two segments: Platform and Devices. Platform segment 
sells digital advertising to advertisers directly or through advertising agencies
and to content publishers for their media and entertainment promotions via various
campaign tools. Devices segment sells the majority of its devices in the United 
States through retailers and distributors, as well as through the Company’s Website.
Devices revenue primarily consists of hardware, embedded software, and unspecified
upgrades and updates on a when and if-available basis.

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