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Afriag plc

Fresh Produce War Hotting Up in UK Supermarkets

AfriAg PLC AFRI:LON will have a keen interest in the fortunes of fresh produce in UK supermarkets, with recent reports indicating that discounters Aldi and Lidl are over-trading.

 

City analysts are warning that the popular discount supermarkets could be on a path to destruction, with increased stockholding of fresh produce leading to wastage increases and a slump in growth.

 

As the UK economy has been turbulent to say the least, many consumers turned to the likes of Aldi and Lidl as they presented an opportunity to save on their weekly shop, but with the UK economy on the mend and outperforming many of their European neighbours, the big four of Tesco, Asda, Sainsburys and Morrisons may now claw back the lost ground to the discounters.

 

This is good news for AfriAG PLC AFRI:LON, who earlier this year won a lucrative contract with Vanduzi for transportation of fresh produce and with Vaduzi supplying three of the big four, as well as Marks & Spencers and a number of European supermarkets, increased demand by consumers will be mutually beneficial.

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