# BRITISH AMERICAN TOBACCO PLC ADS Common Stock -11.1% potential downside indicated by JP Morgan Cazenove

- Link: https://www.directorstalkinterviews.com/british-american-tobacco-plc-ads-common-stock-11-1-potential-downside-indicated-by-jp-morgan-cazenove/4121185147
- Published: 2025-01-29T14:55:37+00:00
- Author: Charlotte Edwards

**[BRITISH AMERICAN TOBACCO PLC](https://www.directorstalkinterviews.com/ftse-company/british-american-tobacco/bats.l)
ADS Common Stock** with ticker ([LON:BATS](https://www.directorstalkinterviews.com/company/british-american-tobacco/bats.l))
now has a potential downside of -11.1% according to [JP Morgan](https://www.directorstalkinterviews.com/company/news/funds)
Cazenove.
BATS.LJP Morgan Cazenove set a target price of 2,800 GBX for the company,
which when compared to the BRITISH AMERICAN TOBACCO PLC ADS Common Stock share price
of 3,151 GBX at opening today (29/01/2025) indicates a potential downside of -11.1%.
Trading has ranged between 2,252 (52 week low) and 3,176 (52 week high) with an 
average of 5,381,501 shares exchanging hands daily. The market capitalisation at
the time of writing is £69,991,834,080.British American Tobacco p.l.c. is a consumer-
centric, multi-category consumer goods company. The Company provides tobacco and
nicotine products. Its segments include the United States, Asia Pacific Middle East
and Africa, Americas and Europe. The Company’s product categories include Vapor,
Tobacco Heating Products (THPs), Modern Oral, Traditional Oral and Combustible cigarettes.
Vapor products are handheld, battery-powered devices that heat a liquid (called 
an e-liquid) to produce an inhalable aerosol, known as vapor. THPs are a new category
of tobacco product designed to heat rather than burn tobacco. Modern Oral products
are smoke-free oral nicotine products called nicotine pouches, designed for use 
in the mouth. Traditional oral products include snus and snuff. Its brands include
Vuse, glo, Velo, Grizzly, Dunhill, Kent, Lucky Strike, Pall Mall, Rothmans, Newport,
Natural American Spirit, Camel, Vogue, Viceroy, Kool, Peter Stuyvesant, Craven A,
State Express 555 and Shuang Xi.

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