# appScatter Group plc Marketing Partnership Agreed with Bango PLC

- Link: https://www.directorstalkinterviews.com/appscatter-group-plc-marketing-partnership-agreed-with-bango-plc/412786617
- Published: 2019-07-02T07:12:36+01:00
- Author: Giles Arbor

**appScatter Group plc** (LON: APPS), the app management and data intelligence platform,
has today announced that it has signed an agreement with **Bango PLC** (LON: BGO),
the mobile commerce company, to grow in-app revenues for appScatter’s customers 
through Bango Marketplace.

Bango Marketplace provides app developers with a unique way of targeting the small
percentage of users that are proven to make in-app purchases, which generates the
majority of revenues for app developers. App developers who have used these audiences
for user acquisition campaigns have more than doubled in-app revenues.

Through this partnership, appScatter will offer Bango Marketplace to its app developer
customer base, with appScatter developers benefitting from an exclusive offer on
high value audiences of pay-proven users.

**Philip Marcella, appScatter Group plc CEO, commented:**

> “Improving the effectiveness of user acquisition is a key strategy for many of
> our existing customers, so this partnership with Bango is a strong commitment 
> to our ongoing support for our clients’ future commercial success.”

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